Planning, reimagined.

Discover high-quality digital planning essentials made to support you in your daily rhythm.

Shop Our Planners

Torn between paper and digital? You don’t have to choose.

Welcome to Plan&Unwind, Our digital planners are designed specifically for busy women who are juggling it all family, work, home, and self-care.

With intuitive layouts, built-in affirmations, and tools for monthly reflection and goal-setting, you'll gain more than structure — you'll gain momentum.

For the woman who wants to feel grounded, not just busy. For you because you deserve a planner that meets you where you are and helps you rise.

Everything you need for Organized Living.

Conscious Materials
Small-Batch Quality
Calm
Organized Chaos
  • Everyday Planning

    Plan your day in minutes and move with more clarity—simple pages that help you stay on top of what matters.

  • Merch

    Comfy, cute, and confidence-boosting pieces that say it for you—wear your reminder and step out feeling put together.

  • Simple Routines

    Small habits, big calm. Easy rhythms that fit real life so your days feel lighter and more consistent.

  • Clear Start

    Reset anytime. A clean slate, a new mindset, and a simple way to start again—today counts.

Shop our bestsellers.

Created for calm.

Created just for women—designed to bring structure to your day while carving out intentional moments just for you.

Our story.

I know what it feels like to wake up with a full plate, a scattered mind, and barely a moment to breathe. Like you, I’ve tried the planners, the lists, the apps but nothing seemed to stick. What I really needed was a system that worked with my life, not against it.

That’s why I created Plan + Unwind  a digital planning brand made for moms, by a mom where intentional tools meet beautiful design, and organization becomes an act of self-care.

Worn, Loved, Shared.

  • “The BAE sweater popped up on my feed and it was so cute I placed an order. ”

    Takesha

  • “I absolutely love my sweater and planner. I feel cute and ready for the new year.”

    Laura M,

  • “I’ve tried other minimalist digital planners, but nothing compares to this one. Everything feels crafted with intention — like it was made just for me.”

    Celeste W.

01
Everyday Planning

Simple pages that help you stay on top of what matters.

Everyday Planning
02
Merch

Seamless sets, breathable layers, and essentials for your practice.

Merch
03
Simple Routines

Small habits, big calm. Easy rhythms that fit real life so your days feel lighter and more consistent.

Simple Routines
04
Clear Start

Clean-slate sets and mind-clearing morning must-haves.

Clear Start